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35

Entrepreneur's Introduction to Venture Capital Finance

Demystify the Complex World of Venture Capital Finance with Help From a Seasoned Pro

By John Colley | in Online Courses

Are you new to the complex and confusing world of venture capital finance? No problem! Instructor John Colley has over 30 years of investment banking experience working with hundreds of startups, entrepreneurs, founders and venture capital firms; and his goal is to share some of that experience with you. This course is designed with the new entrepreneur in mind and will help demystify the world of venture capital finance for you.

  • Access 35 lectures & 1 hour of content 24/7
  • Understand if venture capital is right for your business
  • Dive into the pros & cons of venture capital investment
  • Explore how to attract & engage investors
  • Familiarize yourself w/ the investment process & deal terms

Instructor

John Colley has a Bachelors and a Masters Degree from Cambridge University in the UK (Magdalene College). He also graduated from Cass Business School in 1992 with an MBA with Distinction and also won the Tallow Chandler's Prize for the Best Dissertation. John spent nine years as a Commissioned British Army Officer, serving in Germany and the UK in the 1980s, retiring as a Captain. He graduated from the Royal Military Academy Sandhurst (Britain's West Point) in 1984. John spent over 25 years working as an Investment Banker, advising hundreds of companies about Strategy, Fund Raising and Mergers and Acquisitions. His experience ranges from advising start up companies through to billion-dollar global corporations.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Introduction to the Course
    • Welcome to the Course! - 4:30
    • Why This Course Is Important To You And What We Are Going To Cover - 6:20
  • Is Venture Capital Right For Your Business?
    • Is Venture Capital Right for Your Business Section Intro - 1:07
    • Look before you leap! Setting the Agenda - 1:22
    • Key Questions For You, The Entrepreneur - 2:06
    • Lets Take A Look At Your Proposed Business - 1:10
  • What Are Your Equity And Non Equity Financing Options?
    • What Are Your Equity And Non Equity Financing Options? - 1:04
    • What Are Your Financing Options? - 3:20
    • Equity Finance Options - 2:45
  • The Pros and Cons of Venture Capital Investment
    • The Pros and Cons of Venture Capital Investment - 1:22
    • What Are The Benefits Of A Partnership With A Venture Capitalist? - 3:12
    • When NOT To Raise Money From a VC - 1:54
    • So What Factors Should Founders Be Considering? - 2:45
  • Investment Stages Explained
    • Investment Stages Explained - 1:18
    • Seed, Series A and Later Stages - 2:41
    • Pre-IPO, Buyout, Buy and Build, Trade Sale, Secondary Buyouts - 1:50
  • How to Attract and Engage Investors
    • How to Attract and Engage Investors - 1:38
    • How Venture Capitalists Make Money - 2:31
    • How Angel Investors Make Money - 1:53
    • Additional Benefits from Venture Capital - 5:21
    • What does an Investor Look for? - 1:31
    • How Can You Identify Relevant Venture Capital Investors? - 3:07
    • How to get yourself on Investors Radar? - 2:53
  • The Investment Process
    • The Investment Process - 1:36
    • Investment Process - First Meeting - 1:30
    • Investment Process - Pre-Term Sheet (4 Weeks) - 1:53
    • Investment Process - Post Term Sheet (2-4 Months) - 1:24
  • Deal Terms
    • Key Deal Terms - 1:07
    • The Three Types of Investment - 1:27
    • 21 Term Sheet Deal Terms Lecture - 4:53
  • How To Choose the Right VC
    • How To Choose the Right VC - 1:39
    • The Entrepreneurs Equation - 2:07
    • Choosing the Right VC - 1:42
  • BONUS: Course Audio Book - Downloadable
    • Downladable Course Audio Book
  • Summary and Wrap Up
    • Summary and Wrap Up - 2:58

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17

How to Maximise Value When Selling a Business

Avoid the Mistakes That Can Cost You a Fortune When Selling Your Business

By John Colley | in Online Courses

You work for years on your business, but you only sell it once! That is in itself a problem, as there are no rehearsals and no practices—you only have one shot at getting it right. The difference between right and catastrophic can cost you a fortune (sometimes literally millions of dollars). Don't get discouraged, though. As an adviser, John Colley has helped owners through the process many, many times in the last 28 years. This course contains his real insights from years of experience, pulled together to help you understand some of the pitfalls of the sales process which will hopefully prepare you for your company's sale.

  • Access 17 lectures & 1 hour of content 24/7
  • Understand the pitfalls of selling a business & how to avoid them
  • Explore initial planning & pre-sale preparation
  • Dive into marketing the business & prepping for the sale process

Instructor

John Colley has a Bachelors and a Masters Degree from Cambridge University in the UK (Magdalene College). He also graduated from Cass Business School in 1992 with an MBA with Distinction and also won the Tallow Chandler's Prize for the Best Dissertation. John spent nine years as a Commissioned British Army Officer, serving in Germany and the UK in the 1980s, retiring as a Captain. He graduated from the Royal Military Academy Sandhurst (Britain's West Point) in 1984. John spent over 25 years working as an Investment Banker, advising hundreds of companies about Strategy, Fund Raising and Mergers and Acquisitions. His experience ranges from advising start up companies through to billion-dollar global corporations.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Introduction
    • Selling a Business Introduction to How to Maximise the Value of Your Business - 2:54
    • Understanding the Sale Process - 11:41
  • Initial Planning
    • Selling a Business - Transaction Timing - 4:35
    • Selling a Business - Planning the Sale - 6:43
    • Selling a Business - Valuation - 5:34
    • Selling a Business - Sales Objectives - 7:08
  • Pre Sale Preparation
    • Selling a Business - Pre Sale Preparation - 4:29
    • New LectureSelling a Business - Operational Preparation - 11:41
    • Selling a Business - Legal and Admin - 5:31
    • Selling a Business - Financial Asset Review - 8:55
  • Preparing for the Sale Process
    • Selling a Business - Information Memorandum - 5:51
    • Selling a Business - Identifying the Best Buyer - 6:21
    • Selling a Business - Buyer Segmentation - 7:35
    • Selling a Business - Due Diligence - 4:12
  • Marketing the Business
    • Selling a Business - Deal Process - 7:01
    • Selling a Business - Key to a Successful Deal - 4:10
  • Summary and Wrap Up
    • Summary and Wrap Up - 4:28

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85

Amazon FBA Blueprint

Crack the Code Behind Turning a Profit Selling with Amazon FBA

By John Colley | in Online Courses

This is a joint course created by John Colley and Sergey Kasimov. In this class, you'll discover in a practical way how to become a successful seller on Amazon, using Amazon FBA (Fulfillment by Amazon). With Amazon FBA, Amazon handles everything: goods in, labeling, picking, warehousing, packaging, shipping, payments, returns and customer service! All you do is choose and source the product and get it sent to Amazon! Jump in, and you'll explore how to research and create your own product and then how to sell it on Amazon FBA, as well as how to run it as a successful business on Amazon.

  • Access 85 lectures & 6 hours of content 24/7
  • Receive detailed coverage of wholesellers & dropshippers
  • Dive into detailed sources for finding products
  • Learn from supporting PDFs & Excel spreadsheets

Instructor

John Colley is a technology corporate adviser and entrepreneur. A successful Online Courses instructor with over 79,000 students in his courses, John also has over 25 years of business experience. He will explain how to set up and run an Amazon FBA business and how to find, list and sell products with high profit potential on Amazon.

Sergey Kasimov is very experienced with online selling he will provide you with all the information you need regarding where to outsource your products, how to contact suppliers and with integration of social media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Introduction
    • Welcome to our Amazon FBA Course; Find out what to expect from the Course - 3:36
    • Amazon FBA: Welcome message from John Colley - 2:24
    • Amazon FBA: Instructor Sergey welcome message - 1:15
    • Please Introduce Yourself - 1:05
  • Amazon FBA: Business Strategy Overview
    • Amazon FBA: Business Strategy Overview - 4:29
    • Amazon FBA: Why you should use Amazon FBA - 4:51
    • Amazon FBA: Six Questions to Challenge You about Selling on Amazon - 4:05
    • Amazon FBA: Who Are You Going to Sell To? - 3:04
  • Amazon FBA: Establishing Product Characteristics
    • Amazon FBA: Product Characteristics Introduction - 1:57
    • Amazon FBA: How to Select the Key Characteristics of your Products - 6:56
    • Amazon FBA: eCommerce Product Selection Criteria - 12:44
    • Amazon FBA: Product Characteristics Checklist - 4:53
    • Amazon FBA: Product Characteristics - Chapter Summary - 1:33
  • Amazon FBA: How to Prioritise Your Product Search
    • Amazon FBA: Product Prioritisation - Chapter Introduction - 2:24
    • Amazon FBA: What Information Does Amazon Provide Us With? - 5:26
    • Amazon FBA: The Secret Tool to Fast Track Your Product Search - 4:10
    • Amazon FBA: A Great Resource for Identifying Product Ideas - 2:35
    • Amazon FBA: Resources to Find Inspiration for Product Ideas to Sell on Amazon
    • Amazon FBA: Product Prioritisation - Chapter Summary - 2:05
  • Amazon FBA: How to Decide Which Product You Are Going To Sell
    • Amazon FBA: Product Selection - Chapter Introduction - 2:51
    • Amazon FBA: How to Create a Long List of Products to Sell - 5:25
    • Amazon FBA: Screening Amazon Best Seller Categories - 1:46
    • Amazon FBA: The Evaluation of an Amazon Best Seller Category - 5:41
    • Amazon FBA: Picking products to sell on Amazon FBA - 7:43
    • Amazon FBA: Two Key Metrics You Need to Evaluate - 3:13
    • Amazon FBA: Screening The Competition - 8:37
    • Amazon FBA: The Amazon FBA Scorecard - 4:58
    • Amazon FBA: Product Selection: Chapter Summary - 2:19
  • New Bonus Section: Amazon.com Best Seller Listings
    • Introduction to the Amazon Best Sellers Lists - 2:19
    • What is the Visokio Omniscope - 1:12
    • Installing the Viskokio Omniscope - 2:29
    • How to Download the Visokio Omniscope and Open the Data File - 3:32
    • Best Seller Lists - 17 Categories and their Sub Categories 5 Jan 2016 - 1:05
    • How to Use the Amazon Best Seller Database to Best Effect - 2:50
    • Example of How to Screen For a Product with the Visokio Omniscope - 4:57
    • Best Seller Lists - Automotive Category, Sub & Sub Sub Categories 5 Jan 2015 - 1:05
    • Best Seller Lists - Arts and Craft Category, Sub & Sub Sub Categories 5 Jan 2016
    • Best Seller Lists - Beauty Category, Sub & Sub Sub Categories 20 Jan 2015
    • Best Seller List - July 2014 Profit Spotlight Data in Visokio Format
  • Amazon FBA: Sourcing Your Products
    • Amazon FBA: How to Source Your Products - An Overview - 6:00
    • Amazon FBA: Screening a Potential Product - 3:46
    • Amazon FBA: All about product sourcing - 11:00
    • Amazon FBA: Where to Source Your Products - 3:46
    • Amazon FBA: How to Screen Potential Suppliers on Alibaba - 8:37
    • Amazon FBA: Finding winning products on Alibaba.com - 11:18
    • Amazon FBA: Double your cash with this simple method - 4:49
    • Amazon FBA: Get Apple products 33% off - 8:37
    • Amazon FBA: Secret method to make profits on amazon - 5:15
    • Amazon FBA: Do this and profit big on amazon - 7:22
    • Amazon FBA: Communicating with Suppliers - 3:35
    • Amazon FBA: Contacting companies directly - 10:33
    • Amazon FBA: Additional product sourcing and method - 11:21
    • Amazon FBA: Selling food products - 3:56
    • Amazon FBA: The Importance of Sampling and Testing - 6:22
    • Time Out: I Would Love to Get Your Feedback on this Course - 1:30
  • Amazon FBA: Listing Your Business on Amazon
    • Amazon FBA: How to Create Your Account on Amazon - 4:59
    • Amazon FBA: Where to Find Amazon's Tutorials
    • Amazon FBA: FBA or Direct? - 6:14
    • Amazon FBA: Pricing High or Pricing Low? Avoid the rush to the bottom - 5:30
    • Amazon FBA: How to use amazon revenue calculator - 5:52
    • Amazon FBA: The Importance Of Margin and How to Calculate it - 4:14
    • Amazon FBA: How to acquire Bar Codes and why you need them - 2:14
  • Amazon FBA: Optimising Your Product Listing on Amazon
    • Amazon FBA: The Importance of Branding and White Labelling - 5:15
    • Amazon FBA: How to Optimise Your Amazon Sales Page - 6:39
    • Amazon FBA: A Review of Some Amazon Sales Pages - 7:19
    • Amazon FBA: Success with product photography - 3:55
    • Amazon FBA: How to use Bonuses and Accessories to Boost Sales - 3:19
  • Amazon FBA: Launching Your Amazon Business
    • Amazon FBA: Three Stages to Success - 2:58
    • Amazon FBA: The Importance of Buildng an Audience - 4:29
    • Amazon FBA: Phase 1: Mastering the Amazon Channel - 4:39
    • Amazon FBA: What do I sell next? - 3:09
    • Amazon FBA: Phase 2: Related Products Expansion - 4:55
    • Amazon FBA: Phase 3: Grow Customer Value - 3:49
    • Amazon FBA: How to use Amazon to find your next Product - 4:31
    • Amazon FBA: The Importance of Sales Momentum and How this Can Affect Pricing - 4:44
    • Amazon FBA: Inventory management: Aging Inventory and How to avoid Amazon Fees - 6:32
    • Amazon FBA: Seasonality & sales - 7:17
    • Amazon FBA: Dealing with returns - 3:46
  • Amazon FBA: Utilizing Social Media
    • Amazon FBA: Facebook pages for marketing - 13:09
    • Amazon FBA: Pinterest for business - 6:47
    • Amazon FBA: Meetup & great way to create a social network - 4:29
  • Course Summary and Wrap Up
    • Congratulations! Here is a Summary of our Amazon FBA Course - 8:22
  • Extra
    • Amazon Sales Program
    • Amazon FBA: Make up to 10% as amazon associate - 3:31
    • Amazon FBA: FBA Offical guide

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Lessons
19

Amazon FBA Made Simple

Make Sense of Amazon FBA & Create Your Passive Income Source Today

By John Colley | in Online Courses

Chances are you've heard of Amazon FBA, that incredible platform entrepreneurs are using to general powerful sources of passive income online, but do you know how it works? Discover what Amazon FBA is and what is can do for your income levels with this introductory course by seasoned FBA guru John Colley. Jump in, and you'll learn how to sign up for Amazon FBA, find a supplier and a product to sell, and more.

  • Access 19 lectures & 45 minutes of content 24/7
  • Learn how to sign up for Amazon FBA
  • Explore finding a product to sell on Amazon FBA
  • Learn how to find a supplier of your Amazon FBA product
  • Explore getting your product into the Amazon marketplace & driving sales
  • Learn how to manage your Amazon FBA business

Instructor

John Colley is a technology corporate adviser and entrepreneur. A successful Online Courses instructor with over 79,000 students in his courses, John also has over 25 years of business experience. He will explain how to set up and run an Amazon FBA business and how to find, list and sell products with high profit potential on Amazon.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Introduction to the Course
    • Introduction - 1:59
    • Please Introduce Yourself - 1:37
  • Amazon FBA: Step 1 Getting Started
    • Amazon FBA: Setting up an Amazon Seller Account - 2:14
    • Amazon FBA: Setting up to get Paid - 2:00
  • Amazon FBA: Step 2 Finding a Product to Sell
    • Amazon FBA: Understanding Categories and Sub Categories - 2:17
    • Amazon FBA: Using the Best Sellers Lists - 7:15
    • Amazon FBA: Key Characteristics of the Ideal Product - 3:12
  • Amazon FBA: Step 3 Finding Suppliers for your Product
    • Amazon FBA: Using Google to Search for Suppliers - 3:09
    • Amazon FBA: Using Alibaba to find Products - 2:44
    • Amazon FBA: Key Steps to Getting Your First Product - 3:27
    • Time Out: I Would Love to Get Your Feedback on this Course - 1:30
  • Amazon FBA: Step 4 Getting Your Product Listed on Amazon FBA
    • Amazon FBA: Getting your Product to Amazon - 2:18
    • Amazon FBA; The Four Key Parts of an Amazon Listing - 3:38
  • Amazon FBA: Step 5 Driving Your Amazon FBA Sales
    • Amazon FBA; Growing Your Amazon Business - 2:51
    • Amazon FBA: The importance of Ratings and Reviews - 2:04
  • Amazon FBA: Step 6 Managing Your Amazon FBA Business
    • Amazon FBA: Promoting Your Amazon FBA Business - 3:20
    • Amazon FBA: Managing Your Inventory - 4:18
  • Amazon FBA; Course Summary and Wrap Up
    • Amazon FBA: Course Summary and Wrap Up - 1:43
    • Amazon FBA Bonus Lecture - Course Slide Deck

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8

Startup Essentials for Founders

Get a Deeper Understanding of the Issues Critical to Startups in This Bite-Sized Course

By John Colley | in Online Courses

If you're considering creating your own startup and don't know where to exactly to start, this Introductory course has you covered. Exploring 36 major issues which are critical to startups, this course follows a 6x6 matrix that hones in on six major topics: market, profit, plan, capital, value, and investors. You'll learn from videos of each topic, with a downloadable slide deck in PDF format. You'll also get access to a PDF at the end with a text summary of all the issues covered so that you have a checklist to take away.

  • Access 8 lectures & 40 minutes of content 24/7
  • Explore the six most critical topics for creating a startup
  • Familiarize yourself w/ market, profit, plan, capital, value & investors
  • Learn from an intuitive 6x6 matrix of startup issues

Instructor

John Colley is a technology corporate adviser and entrepreneur. A successful Online Courses instructor with over 79,000 students in his courses, John also has over 25 years of business experience.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Introduction
    • Introduction - 2:55
  • Markets
    • Markets Video - 5:08
  • Profits
    • Profits - 5:51
  • Plan
    • Plan - 4:58
  • Capital
    • Capital - 5:07
  • Value
    • Value - 6:22
  • Investors
    • Investors - 5:13
  • Summary and Special Offer
    • Course Text Summary

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57

Business Development Master Class

Get a Step-By-Step System for Supercharging Your Sales Success

By John Colley | in Online Courses

When it comes to being a good salesperson, you need to have a solid system. John Colley has closed hundreds of millions of dollars of deals ranging from startup funding deals for $500k up to a multi-million dollar deal acquiring one of Asia's leading cement companies for a European buyer, and he's here to give you the business development and sales training to rapidly accelerate your results. This is the exact step-by-step system Colley used to train his teams of investment bankers and turn them into an effective powerhouse, and now it's your chance to do the same.

  • Access 57 lectures & 3 hours of content 24/7
  • Understand why you need a structured approach to business development & sales
  • Learn why you need to set objectives & targets at the outset
  • Dive into the importance of having coordinated internal & external objectives
  • Discover how & why you need to segment your target market
  • Learn the importance of prioritizing your market & how to do it

Instructor

John Colley is a technology corporate adviser and entrepreneur. A successful Online Courses instructor with over 79,000 students in his courses, John also has over 25 years of business experience.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Are you serious about being a success at Business Development and Sales?
    • So Who Needs Business Development and More Sales? Do You? - 2:51
    • Please Introduce Yourself - 1:37
    • How to find the PDFs for these Lectures in the Additional Resources Section - 1:08
    • Discover what this Course has generated in Deals and Sales! - 1:59
    • Is this Course right for you? - 2:20
  • Setting Priorities and Objectives
    • Why you have to Set Priorities and Objectives - 2:04
    • Six Reasons this Course is Vital for Your Business - 3:14
    • Discover the Six Key Steps to Success - 3:24
    • Setting Out the Plan of Campaign and Why you need one! - 3:21
    • Revealed! The Internal and External Objectives you must set - 3:48
    • I am going to tell you who REALLY pays your bills! - 2:07
    • Let's quickly recap on what we have covered... - 3:49
  • Market Segmentation
    • So, What is Market Segmentation all about? Why bother? - 1:01
    • Discover How you can Segment YOUR market - 5:37
    • Will this Client EVER hire you? Why Priorities are vital! - 3:20
    • Just in case you didn't get it, here is a review of this Section - 3:51
  • Team Issues
    • Do You Have a Team? Get them Organised and make them Effective! - 1:46
    • Are you wasting valuable Time and Resources? Don't be - find out how here! - 3:17
    • Get your Team working together - pulling together! Focus is the Key! - 2:47
    • OK, before we go on, another quick fire summary of what we have covered! - 3:19
  • Materials and Reports
    • So, What Presentations and Reports are you going to use! Find out! - 1:57
    • Don't waste time with Presentations - Discover how to create them the smart way! - 3:21
    • How to do your homework on your Prospective Clients - Once! - 3:25
    • How many reports do you need? Find out why the answer is 3! - 3:15
    • How to create a fast and effective Marketing Report! - 2:43
    • Lets quickly go over what we have covered here! - 4:44
  • Getting the First Meeting
    • It is all about getting your First Meeting! Find out how the Winners do it! - 1:36
    • Revealed: The Essential System to generating more meetings than you can attend! - 4:01
    • Does it matter who you are talking to? You bet it does! - 3:58
    • Communicate Competence with Confidence - How to do this! - 4:29
    • Let me take you through this again, to be sure you have got it! - 4:36
    • Bonus: Let me show you how NOT to take No for an answer! - 5:06
    • Time Out: I Would Love to Get Your Feedback on this Course - 1:31
  • The First Meeting
    • Don't make your First Meeting your Last Meeting! - 2:12
    • How to handle yourself so that you don't crash and burn! - 3:54
    • Sell your Competence: If you've got it, here is how to flaunt it (the RIGHT way) - 3:36
    • Discover your MOST important goal for this Meeting - its not what you think! - 3:13
    • OK, time for another quick summary - are you still with me? - 5:30
  • The Second and Third Meetings
    • First Meeting over. Now here is the Game Plan for the next stage! - 2:04
    • Discover what you need to do next with the Key Decision Maker! - 2:21
    • How and Why you need to get your Brain around HIS business! - 4:57
    • Are you selling what he wants to buy? Or, what you want to sell? - 3:18
    • Wrap Up Time - I want to know you really get this! - 3:30
  • The Pitch
    • Now we come to the Crux of the matter: Ready to Pitch? - 3:03
    • What you need to do before the Pitch: How to avoid Screw Ups! - 3:58
    • At the Pitch: Now let me show you how to play to Win! - 7:13
    • Don't mess up the Deal Economics - here is how to avoid getting it wrong! - 5:18
    • Persistence Pays - Discover what you need to do after the Pitch Meeting! - 2:54
    • How to avoid wasting time with time wasters! - 5:15
    • OK, quick summary before we press on. This section is really vital! - 7:23
  • After the Pitch
    • Get more guidance on the best ways to close your deal! - 1:06
    • Don't mess up now! Avoid these all too common sales mistakes! - 6:16
    • Why you could STILL be talking to the wrong guy - and how to know if you are! - 3:40
    • Discover my Framework to ensure that you are not wasting your own time! - 2:42
    • Yes, you have guessed - another quick wrap up of this section! - 4:52
  • Are You Ready to Start Selling?
    • Before we close, I would like to run over everything covered here... - 2:34
    • Bonus: Win at Business Development - The Entire Course in One Slidedeck

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74

Capital Raising for Entrepreneurs

From Planning to Finding Investors This Course is Your Guide for Raising Capital for Your Venture

By John Colley | in Online Courses

Are you an entrepreneur? Does your business need capital? Where do you start? Start here—this course is designed to take you through the whole process from planning to finding investors. Along the way, you will learn a lot about your business and even more about the way investors think. Make your way through the collection, and you'll discover and come to understand the investor landscape, the stage your business is at, how much money you should raise, and more.

  • Access 74 lectures & 5 hours of training 24/7
  • Familiarize yourself w/ the investor landscape & the stage your business is at
  • Discover how much money you should raise
  • Understand whether or not you match an investor's investment criteria
  • Dive into the four key questions you need to know about VCs
  • Discover how the investment process works
  • Understand the importance of investment size, stage, geography, sector & more

Instructor

John Colley is a technology corporate adviser and entrepreneur. A successful Online Courses instructor with over 79,000 students in his courses, John also has over 25 years of business experience.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Welcome to the Course
    • Welcome to this Course on Capital Raising for Entrepreneurs - 5:04
  • What You Need to Know To Pitch
    • What Type of Investors are there out there? - 5:23
    • What is the Difference between Private Equity and Venture Capital Investors - 5:20
    • What Stage is your Business at? - 4:05
    • How Much Money Should You Raise? - 3:41
    • What is the difference between Pre-Money and Post Money? - 0:52
  • Do You Really Understand Venture Capitalists?
    • Do You Really Understand Venture Capitalists - 8:47
    • Do You Match These Criteria - 9:21
    • Four Key Questions - 3:28
    • Understanding the VC Investment Process - 6:32
  • How To Understand If You Are Talking To The Right Investor
    • What Type of Investors are You Talking to? Case Study - 2:07
    • What type of investor are you talking to? - 6:45
    • A Detailed Breakdown of Different Types of Equity Investors
    • What is the VCs Ideal Investment Size? - 4:43
    • What Stage Do VCs Invest At? - 3:20
    • How can you define Sector Interest? - 2:51
    • What Part Does Geography Play? - 4:25
    • What is Meant by Style and Structure? - 4:14
    • What is meant by Key Investment Criteria - 2:36
    • Section Summary Do You Understand VCs - 4:07
  • Looking at Things from the VC Point of View
    • The VC Perspective How do VCs Evaluate Deals - 4:07
    • What Factors are important to Venture Capitalists? - 5:42
    • In Case You Were Wondering The NASDAQ Guide to Listing IPOs
    • Considering Valuation from the Venture Capitalist’s Perspective - 5:37
    • How do Investors Value Startups? - 7:02
    • How Do Investors Value a Series A Investment? - 3:48
    • How do VCs Evaluate a Market? - 4:00
    • What do VCs think about your Product or Service? - 4:53
    • How do VCs evaluate You and Your Management Team? - 5:46
    • Why is Exit Strategy important to VCs? - 5:31
    • Why are Barriers to Entry important? - 5:53
    • How do VCs Evaluate Your Competition - 3:34
    • What Financial Information is important to VCs - 2:43
    • What is the typical VC Decision Making Process? - 4:12
    • Seed Stage VCs Decision Tree
    • Project Evaluate Your Startup - 1:51
  • What Questions Should You Ask VCs?
    • 36 Questions to Ask a VC Overview - 1:58
    • 36 Questions to Ask a VC- 1. Fund Profile - 2:44
    • 36 Questions to Ask a VC- 2. Investment Style - 2:14
    • 36 Questions to Ask a VC- 3. Deal Flow - 3:04
    • 36 Questions to Ask a VC- 4. Process - 2:58
    • 36 Questions to Ask a VC- 5. Structure - 2:54
    • 36 Questions to Ask a VC- 6. Value Added - 2:34
    • Key Questions That You Can Expect a VC to Ask You
  • How to Email Investors
    • How to Write an Introductory Email to an Investor - 4:44
    • The Power of Forwardable Emails - 2:29
    • How NOT to email Investors - 3:38
    • How to Find an Investor’s Email Address - 4:34
  • What You Need to Know to Present Your Business to Investors
    • How to Deliver a 60 Second Pitch - 5:05
    • Sixteen Magic Buttons for VCs - 9:07
    • How to Write a One Pager - 7:45
    • Top Tips on How to Preparing to Pitch Investors - 8:05
    • How to Prepare a Pitch Deck for Investors - 7:41
    • How to Prepare a Business Plan and Executive Summary
    • How to Prepare a Financing Strategy - 2:26
    • Key Elements of the Financial Plan - 4:36
  • How To Deliver A Winning Presentation To Investors?
    • What Do Investors Want? - 7:06
    • Outline Presentation Checklist - 12:19
    • AIDA and Why Pitching VCs Is Like Buying A Car - 4:50
    • Selling Your Pitch - 10:55
    • Pitching To Win - 10:11
    • How to Run The Meeting - 8:04
    • Outline Management Presentation - 13:04
    • Defending Your Plan - 9:00
    • ACTIVITY: Create Your Own Management Presentation - 1:27
    • What are TAM, SAM and SOM and why are they important? - 5:26
  • Managing The Investment Process
    • Can You Find Me The Right Investor? - 17:48
    • Where do VCs Source their Deals? - 3:10
    • How do you find Angel Investors - 3:52
    • How to Find Venture Capital Investors - 2:13
    • Funding Portal Website
    • The Investment Process - 5:16
    • How to Manage Your Investment Process - 4:07
  • Summary and Wrap Up
    • Summary and Wrap Up - 3:56

View Full Curriculum


Access
Lifetime
Content
3 hours
Lessons
50

Startup Pitching & Getting Funding Master Class

Get Your Startup the Funding It Needs with Insight on Communicating Your Vision, Pitching to Investors & More

By John Colley | in Online Courses

Don't make the same mistakes other startups make at the beginning. Learn how Investors think to ensure you have the best chance to get funded with this course! Complete with a business plan template, financial plan template, and investor readiness checklist, this course will set you up to start planning a successful funding round today. From communicating your vision to mastering the art of pitching, this course will give you the skills and know-how to get the funding you need.

  • Access 50 lectures & 3 hours of content 24/7
  • Learn how to communicate Your vision
  • Understand how to prepare a business plan & financial plan
  • Explore the detailed art of pitching to investors
  • Get a bonus template for your pitching deck

Instructor

John Colley is a technology corporate adviser and entrepreneur. A successful Online Courses instructor with over 79,000 students in his courses, John also has over 25 years of business experience.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web and mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase

Requirements

  • Internet required

Course Outline

  • Introduction
    • Introduction and Objectives of the Course - 4:26
  • Getting Started
    • Getting Started - 8:34
    • 19 Reasons why VCs May Say No! - 9:23
  • Communicating Your Vision
    • Communicating Your Vision - 3:04
    • Communicating Your Vision - Slide Deck and Notes
  • The Business Plan; Overview and Communication
    • The Business Plan; Overview and Communication - 7:30
    • Business Plan - Overview and Communication - Slide Deck and Notes
  • Business Plan Core Contents
    • Business Plan Core Contents - 8:21
    • Business Plan Core Content - Slide Deck and Notes
    • Business Plan Template
  • The Financial Plan
    • The Financial Plan - 11:17
    • Financial Plan - Slide Deck and Notes
    • Financial Plan Template
  • Pitching
    • Pitching - 11:16
    • Pitching - Slide Deck and Notes
    • Outline Pitching Slide Deck
  • The Pitching Process and Investor Returns
    • Pitching - The Process and Investor Returns - 8:06
    • Pitching - The Process and Returns - Slide Deck and Notes
  • Pitching - Dos and Don'ts
    • Pitching - Dos and Dont's and Common Mistakes - 9:31
    • Pitching - Dos and Don'ts and Common Mistakes - Slide Deck and Notes
  • Pitching - Post Mortems
    • Pitching - Post Mortems - 7:37
    • Pitching - Post Mortems - Slide Deck and Notes
  • What Are Investors Looking For?
    • What Are Investors Looking For? - 6:30
    • What Are Investors Looking For? - Slide Deck and Notes
  • Bonus Section: The Key Steps of Pitching to Financial Investors
    • What Do Investor Want to Know? - 7:06
    • What Do Investors Want to Know - Slide Deck
    • Keys to A Successful VC Pitch - 9:31
    • Outline Presentation Checklist - 12:19
    • Outline Presentation Checklist -Download
    • What is TAM, SAM and SOM and how does it help? - 5:26
    • What is TAM, SAM and SOM and how does it help? - Download
    • AIDA - Why Pitching VCs is Like Buying a Car! - 4:50
    • AIDA - Why Pitching VCs is Like Buying a Car! - Download
    • Selling Your Pitch - 10:55
    • Selling Your Pitch - Download
    • Pitching to Win - 10:11
    • Pitching to Win - Download
    • How to Run the Meeting - 8:04
    • How to Run the Meeting - Download
    • The Management Presentation - 13:04
    • Outline Management Presentation - Download
    • Defending Your Plan - 9:00
    • Defending Your Plan - Download
    • Activity- Create Your Own Management Presentation - 1:27
    • Activity- Create Your Own Management Presentation - Download PPT
    • Activity- Create Your Own Management Presentation - PDF Download
    • Activity- Create Your Own Management Presentation - Keynote Zipped Download
  • Conclusion and Wrap Up
    • Summary of the Course and Investor Readiness Summary - 10:13
    • Summary of the Course and Investor Readiness Summary - Slide Deck
    • Investor Readiness Checklist

View Full Curriculum



Terms

  • Unredeemed licenses can be returned for store credit within 15 days of purchase. Once your license is redeemed, all sales are final.